Assertiveness

"Assertiveness" is “the degree to which individuals are assertive, confrontational, and aggressive in their relationships with others”.  Here are some of the characteristics of societies that have high and low assertiveness

HIGH ASSERTIVENESS societies have characteristics such as:	LOW ASSERTIVENESS societies have characteristics such as:
Value competition, success, and progress. Communicate directly and unambiguously. Try to have control over the environment. Expect subordinates to take initiative. Build trust on basis of calculation.	Value cooperation and warm relationships. Communicate indirectly; try to "save face." Try to be in harmony with the environment. Expect subordinates to be loyal. Build trust on basis of predictability.

1. VALUES AND PRACTICESAccounting for all 61 societies, the average score for assertiveness practices (“as is”) was 4.14 on the 1-to-7 scale, while the average for assertiveness values (“should be”) was a slightly lower 3.82.
2. APPLICATION TO LEADERSHIP A high value placed on assertiveness was not strongly associated with any global leadership dimension (CLT)

NOTE: Societies that highly value ASSERTIVENESS do not strongly associate it with any global leader behavior (CLT).